We did discuss this iconic image made by photographer Albert Watson. Watson’s work is varied and inspiring, and this photograph of Jobs has come to define an entire generation. It’s the cover of Steve Jobs’s Biography, it was the landing page of Apple.com for an entire month, and it hung billboard-sized at Apple’s campus (…)
We examined this picture, making suppositions about how it was lit, the lens used, etc. But no matter how much you dissect it, it’s clear that the subject is the object of the image, and that’s a lesson I’ve tried to keep in mind in all my portraiture since. This picture isn’t about Watson—an internationally renowned photographer—and his fancy lighting knowledge and camera-craft. It’s all about Steve. Viewing it, you’d never think, “Man that’s a cool lighting technique,” or, “Interesting background,” or, “I bet he used a full frame camera.” Watson masterfully removed everything from this image that might distract from Steve, including himself.